An illustration designed by The Rooted Project for their book Is Butter a Carb? in collaboration with illustrator John Ratford.
A modern print designed by The Rooted Project, exploring the concept of the 'health halo'. The Health Halo Effect refers to the act of overestimating the healthfulness of an item, based on its perceived benefits.
The Rooted Project is an award-winning company, co-founded by Registered Dietitians Rosie Saunt and Helen West. As well as organising events, public speaking and co-authoring their book Is Butter a Carb?, they aim to communicate evidence-based nutrition via illustration and graphic design.
- Printed on premium quality, age resistant fine art paper using UV inks to increase durability.
- Multiple size options: 15x20cm, 30x40cm, 50x70cm and 70x100cm.
- Available framed: Black, White or Natural wood.
- Frames come with acrylic plexiglass, providing UV protection and less glare.
For more information on the paper, framing and shipping, click FAQs.